Content - Look - Build
(navigation is a core consideration of each of these).
- content falls into the realms of 'marketing communications' . I would urge clients to bash some wording about in a word processing package before they even consider contacting a 'web designer'. Start to section it in a way that makes sense to your reader to help them navigate through your information.
- the look of the site requires design and branding skill. Your web site is a highly visible application of your brand. Select some images or take some photos that will resonate with your readers.
- Building the site is the techy bit, which is where most 'web designers' (in most cases web technician is a better description) are most comfortable. Web technicians are brilliant if they have a great brief they can comment on - hence the importance of business owners taking responsibility for the two points above.
If you would like to join our next group 2 hour strategic review workshop or have your own private review session please email us.