Henmore took the initiative in school fundraising by running a local networking event in Staffordshire Moorlands.
Catherine Doel, MD of Henmore Marketing and Chair of the local Pre-school Playgroup, broke out of the mould of the usual school fundraising by arranging a business-focussed event.
"The challenge with school fundraising is to find ways of getting people from outside the immediate parent group to part with their cash to help meet running costs. So we organised an event and invited businesses and entrepreneurs from across Staffordshire and Derbyshire to meet and make business connections. Paying £5 per head plus £5 for trade space represents a great return on investment from a company's marketing budget; that £10 then has a huge impact at the school because it pays for another hour or so of top quality care and education for local pre-school children."
Energetic fellow parent Nicki Mosley was involved with the organisation and Louise Cliff, another businesswoman parent, who owns Whiston Hall Golf Club and Mansion Hotel, kindly donated the venue.
Some 40 people came along to experience this relaxed and informal business networking event where people doing business in the Staffordshire Moorlands took the opportunity to mingle and chat to fellow business people. Most also made a brief presentation about their businesses to fellow guests. Some also put up a trade stand or made a table display to present products and services on the night.
The event raised just short of £200 for the organisers' chosen local charities (Ipstones Pres-school Playgroup and St Leonards School). We are very grateful to Whiston Hall for generously providing the venue and facilities
If you would like to receive an email invitation to the autumn event please use the Newsletter Sign up box on the right and select the list for Staffordshire Moorlands Networking Events.
